When it comes to selling out an event, the decisive factor is more or less the type of tickets you've set up for would-be guests. You can make sure that there is something for everyone by offering a range of ticket types at different rates

Additionally, offering several ticket types has two psychological benefits. First off, consumers experience severe FOMO (fear of missing out) and are more likely to buy tickets as a ticket class gets closer to being "sold out." Second, for attendees who don't want to pass up a good deal, discounted tickets like Early Bird or Group Packages are even more tempting.

1) General Admission Tickets

Throw a traditional Christmas party to get your loved ones in the festive mood! Find festive and merry designs for your party that feature red, green, and other holiday colours. To create a cozy and traditional atmosphere for your celebration, gather stockings, miniature Christmas trees, wreaths, large ornaments, and Christmas lights. Don't forget to finish the theme by sending out your complimentary elegant Christmas cards.A general admission ticket is the most basic type of ticket. It allows you entry to the event but does not reserve a seat for you. General admission tickets are excellent for occasions like outdoor concerts or festivals where seating isn't important.

Throw a traditional Christmas party to get your loved ones in the festive mood! Find festive and merry designs for your party that feature red, green, and other holiday colours. To create a cozy and traditional atmosphere for your celebration, gather stockings, miniature Christmas trees, wreaths, large ornaments, and Christmas lights. Don't forget to finish the theme by sending out your complimentary elegant Christmas cards.A general admission ticket is the most basic type of ticket. It allows you entry to the event but does not reserve a seat for you. General admission tickets are excellent for occasions like outdoor concerts or festivals where seating isn't important.

2) VIP Tickets

A VIP ticket is an upgrade form of general admission. These are all-access tickets, as the name implies, and they provide you access to everything your event has to offer, including any unique workshops, events, or networking opportunities that aren't included with regular admission tickets.

VIP tickets typically include extra benefits, such as access to a VIP lounge or early admission to the event. They are ideal for occasions where you want your visitors to feel particularly valued. Depending on the sort of event, you can provide your VIP consumers with a variety of perks, such as complimentary welcome drinks, program vouchers, special seats, early entry, and meet & greets.

3) Early Bird Tickets/ Promotional Tickets

An early bird discount is a ticket that's discounted if you buy it early. By providing early-bird tickets, which give a reduced price for those who buy promptly, you may encourage early booking. It's a terrific marketing tool since it creates a sense of urgency in your customers and motivates them to take immediate action.

To increase enthusiasm, some events have even used super (or ultra) early bird ticket kinds followed by early bird ticket types. Additionally, you are not required to restrict your early-bird tickets to a single ticket class. You might put up early bird tickets for VIP passes, general admission, and whatever other ticket kinds you have available for your event.

4) Reserved Seating

You are assured a particular seat at the event with a reserved seating ticket. They're ideal for occasions like theatre performances or sporting events where you want to guarantee that everyone has a good view. Reserved encourages early booking to secure the best seat and provides confidence that your customer will be seated in the exact same location on the day. This aids in marketing your event, builds excitement around getting those early tickets, and enables you to send messages promoting it constantly.

As the distance from the stage rises, the price can be reduced for seats that are closer to it. There are many built-in capabilities in event management and event ticketing platforms that let you add your floor plans and rates. Attendees can select their seats and make the appropriate payment during check-out.

5) Group Tickets / Family Tickets

Offer a discount for group reservations as a terrific approach to encourage your audience to promote your event. To provide a discount for buying many tickets, group tickets might be made. Group packages would be advantageous for events with a sizable audience or pricey tickets for both event organisers and attendees.

Create group packages with discounts so that more people may attend your events. The discount increases with the size of the group; for instance, you can provide a 20% discount for a group of three to five people, a 25% discount for ten to fifteen people, and so on.

6) Donation Tickets / Charity Tickets

If you want to attract a more diverse audience and make your event affordable for all budgets, you can think about using a pay-what-you-can pricing structure. Pay-what-you-can tickets are also a unique angle for your web promotion, which will help your event achieve more traction. A pay-what-you-can ticket encourages your customers to pay whatever amount is reasonable for them, as the name implies.

Similar to a donation, participants can set the price and contribute whatever amount they can. Especially on quiet days or premiere nights when you want to pack the house, this is an excellent technique to fill the seats during concerts and performances.

7) One-Day Pass and Multi-Day Pass

You can enter an event for one day with a one-day pass. They are ideal for one-day events like concerts or workshops, as opposed to multi-day passes, which provide you access to an event for numerous days. They are ideal for multi-day events like music festivals and conferences.

It can be expensive to attend a multi-day event in its entirety, especially when you include in travel, lodging, and food costs. Additionally, attendees might not want to stay for three to seven days at your event. In this situation, you can set up passes that will allow them to come to your event for as many days as they desire—it can be one day or more. They can attend your event at their convenience, and you sell more tickets as a result.

Conclusion

To attract attendees to your next event, it's critical to select the appropriate kind of event tickets. Naturally, this will make it easier for you to manage your event as well as sell each of the above ticket categories.

Any of the above 7 event ticket options may be promoted, managed, and sold from a single user-friendly portal that is also conveniently accessible from a mobile device.